Partnership delivers ICA members preferred access to bowling equipment and technology as CECs reshape out-of-home entertainment DALLAS, TX | RICHMOND, VA. (Feb 3, 2026). The Independent Cinema Alliance (ICA), a cinema trade organization representing approximately 5,000 independently operated movie screens across the United States and Canada, today announced an exclusive partnership with QubicaAMF Worldwide (QubicaAMF),…
Posts by icamarketplace
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ICA’s “Studio Marketing Partnership” Pilot Drives Nearly $1 Million in Box Office, Proving Paid Social Delivers for Independent Theatres
Nine titles, 29 test theatres, and an 11.1x return on ad spend demonstrate a new national marketing model for independent theatres DALLAS, TX. (Jan 21, 2026). The Independent Cinema Alliance (ICA), a cinema trade organization representing approximately 5,000 independently operated movie screens across the United States and Canada, today announced results from its 2025 Studio…
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ICA Reports Strong Year-End Results From Marketplace Initiative
$13 million in purchasing volume, nearly 20% savings, and a growing 1,600 screens participating as ICA deepens Fandango ClubBuy partnership DALLAS, TX. (Jan 13, 2026). The Independent Cinema Alliance (ICA), a cinema trade organization representing approximately 5,000 independently operated movie screens across the United States and Canada, today announced significant results from its Marketplace initiative,…
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ICA Warns Netflix–Warner Bros Deal Poses Major Threat to Theatrical Exhibition and Consumer Choice
Combining the world’s largest streaming platform with one of Hollywood’s most important theatrical distribution pipelines will further reduce the number of films available in theatres and compress windows DALLAS, TX. (Dec. 9, 2025). The Independent Cinema Alliance (“ICA”), a cinema trade organization representing approximately 5,000 independently operated movie screens throughout the United States and Canada,…
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ICA Names Executive Director as Organization Expands its Mission and Impact
Experienced exhibition executive to guide expanded buying group, film marketing partnerships, cinema advocacy, content programming initiatives, and educational resources DALLAS, TX. (Dec. 9, 2025). The Independent Cinema Alliance (“ICA”), a cinema trade organization representing approximately 5,000 independently operated movie screens throughout the United States and Canada, today announced the appointment of Frank Rash as its…